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Marketing Consulting

Marketing that starts with the right question.

Channels, tools and budget are rarely the problem; the problem is not being clear on why each one is used. Consulting makes that clear first, then builds a roadmap your team can execute.

Who it is for
  • Businesses that invest in marketing but cannot see the result clearly
  • Teams preparing to enter a new market, product or channel
  • Companies with a marketing team that want an outside view and a second opinion
  • Brands working with agencies that want to steer that work well
Scope

What we work on.

  • Current state review: channels, measurement, messaging, competitors
  • Audience and positioning work
  • A prioritised marketing roadmap
  • Channel and budget plan, measurement setup
  • Briefs and process recommendations for your team and agencies
Process

How we work.

  1. Intro call: we talk about your goal, your team and where you stand.
  2. Review: I analyse your data, channels and communication.
  3. Roadmap: I present the findings and priorities, with what to do and why.
  4. Follow-up: if you like, I stay with you through execution with regular check-ins.

Format: A one-off review and roadmap project, or ongoing monthly consulting.

Questions

Before you start.

Do you also do the execution?

Consulting is about strategy and direction. When execution is needed, we run it with your team, the Webside team or specialist partners I trust; I take on the project management and quality control.

Which industries do you work with?

I have worked with brands in manufacturing, healthcare, SaaS, e-commerce and services. What matters more than the industry is a clear goal and a decision-maker on your side.

How does it start?

You book a 30-minute call. We talk about what you need and decide together whether working together makes sense.

Marketing Consulting

Let’s talk about what you need.

Other services: Fractional CMO · Training · Execution services (Webside)